OnlyFans subscription price calculator: should you raise it?

How it is calculated

1. Current subscription income: subscribers times the current price, minus OnlyFans’ 20%.
2. Income at the new price: the subscribers you expect to keep times the new price, minus 20%.
3. Break-even point: with a price rise, the share of cancellations you can absorb is 1 − current price / new price. With a price cut the result is negative: it is the share of subscribers you need to gain.

An example

With 300 subscribers at $9.99, you earn about $2,398 net a month from subscriptions. If you raise the price to $12.99 and lose 10% of subscribers, you would earn about $2,806: roughly $408 more. With that increase you could lose up to 23% of subscribers before earning less than now.

Before you change your price

• Renewals do not carry over on their own: under OnlyFans’ terms, if the price goes up, existing subscribers are not charged the renewal and have to subscribe again. Expect more cancellations than you think; our guide to subscription pricing explains why.
• Check your renewals: if many fans do not renew, the problem may not be the price but what they find inside.
• Tell your current fans: an unexplained increase causes cancellations; one with a reason (more content, more often) is easier to accept.
• Consider a free or paid page: sometimes what works is not a different price but a different model.

What the calculator does not see

It only compares subscriptions. It does not include paid messages, tips or discounted promotions, and it cannot know how your fans will react: you estimate that with the cancellation rate. Use it to see the order of magnitude and to set yourself a limit before deciding, for example: “if I lose more than 15% of subscribers in two months, I go back to the old price”. And change one thing at a time; if you raise the price and change your content at once, you will not know what worked.

To see the effect on your total income, including paid messages and tips, use the earnings calculator.